Investment and strategy provide the keys to expansion for Xamax

Xamax300Developing a long-term strategy for growth and a major investment in its Wakefield factory is paying of in new orders and jobs for workwear and promotional clothing manufacturer Xamax.

With Manufacturing Advisory Service (MAS) support for expansion plans that have opened up new market opportunities and have seen £400,000 invested in updating its factory, sales are up 40% to £3.3m over 12 months and five new jobs among a workforce of 43 have been created to cope with demand.

“The banking crisis made us look long and hard at our business and where we wanted to go. A lot of the changes we were making were reactive to market conditions and we knew we needed to adopt a more proactive approach,” says operations director Gareth Thompson.

He continued: “Using industry specific roadmaps we have come up with a strategic plan to take us to 2017. We’ve already secured shopfloor efficiencies and a 40% increase in sales.”

This material is protected by copyright Ken Hurst 2013.


About Ken Hurst

Ken Hurst began his career as a journalist in London over 30 years ago, working on a range of publications before moving on to weekly newspaper production in the newly-independent Zambia of the 1970s. He returned to the UK where his work included spells on newspapers and magazines, before moving to head up Norwich Union’s corporate affairs division. In the 1990s he moved on to freelance, co-own and publish the B2B audio magazine Sound and front the BBC radio Yesterday’s Papers programme. There followed six years as Business Editor at Britain’s biggest selling regional daily newspaper, The Eastern Daily Press, where he led an award-winning team and for whom he still writes a weekly socio/political comment column. Subsequently, he was Group Editorial Director at CBM, responsible for its UK and US magazine output – including The Manufacturer magazine – research-driven industry reports and live events content. Currently he is Contributing Editor at Works Management magazine publisher Findlay Media and Chairman of the consumer publishing house TNT Multimedia Ltd. He is a Fellow of the Royal Society of Arts and of the British Association of Communicators in Business.
This entry was posted in Finance, jobs, Manufacturing management, Moves/expansion, sales & marketing, textiles and tagged , , , . Bookmark the permalink.

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